CANNES FILM FESTIVAL :: Hulu Advertising
For the first time, Hulu had the opportunity to have a presence at 2015's Cannes Film Festival. I was tasked with creating several branded pieces to be displayed at this small event being held in a suite at a hotel overlooking the ocean. For this invite I made sure to marry the style and typography of the speakeasy vibe (that was requested) with the colors and clean aesthetic that is Hulu. I kept the larger branded pieces simplified while maintaining the Hulu brand though pops of green maintained in angled lines as we'd been using throughout our marketing efforts. You'll see this reflected in the content related posters & wall below.
INVITATION
Printed & Digital Invitation
Printed back
POSTERS
Below are the posters we had framed throughout the suite. We focused on our most highly anticipated acquisitions to further drive interest in Hulu.
15"x19" printed poster
15"x19" printed poster
15"x19" printed poster
WALL: LARGE SCALE PRINT
11'x7.5' Large scale printed piece that spanned an entire wall within the suite. We used this opportunity to highlight the breadth of original and acquired content.
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